
22live Strengthens Team with Key Appointments: Aaron Boothe as Hire Project Manager & James Rose as Service and Manufacturing Manager
March 28th 2025
22live, the UK’s next-generation pro-audio service provider, is pleased to announce the appointment of Aaron Boothe as Hire Project Manager and James Rose as Service and Manufacturing Manager.
These key additions further reinforce 22live’s commitment to delivering world-class pro-audio solutions through expertise, innovation, and service excellence.
Aaron Boothe – Hire Project Manager
A well-known name in the pro-audio industry, Aaron brings extensive experience as a sound engineer, production manager, and the founder of his own loudspeaker brand, Aaron B. With a strong reputation among touring professionals, Aaron has been trusted to deliver some of the biggest tours and live events.
Aaron has been working with 22live as a Hire Consultant since 2022, collaborating to support his vast network of hire clients. Now, as Hire Project Manager, he steps into a full-time role, overseeing projects and ensuring 22live continues to provide industry-leading hire services.
Commenting on his appointment Aaron said “22live has an exciting vision for the future of pro-audio, and I’m thrilled to be taking on this new role. Having worked with the team for the past few years, I’ve seen first hand their commitment to innovation and service excellence. I look forward to continuing to support our hire clients and delivering outstanding audio solutions across the industry."
Aaron Boothe - FOH - D-Block Europe O2 Arena
L-R Paul Timmins, Aaron Boothe, Spencer Beard
Aaron Boothe, 22live Hire Project Manager
“22live has an exciting vision for the future of pro-audio… I look forward to continuing to support our hire clients and delivering outstanding audio solutions across the industry."
James Rose – Service and Manufacturing Manager
Joining the team in January 2025, James has taken on a full-time role as Service and Manufacturing Manager, where he will oversee the servicing of rental stock and management of internally manufactured stock.
James has been working with 22live on a freelance basis since early 2023 and brings with him nearly 20 years of technical electrical experience in the industry. His deep knowledge and hands-on expertise make him a key asset to 22live’s service and manufacturing operations, ensuring that all equipment is maintained to the highest standards.
22live’s Manging director, Spencer Beard said: ”With both Aaron and James stepping into full-time positions, 22live reinforces its commitment to providing world-class audio solutions, combining cutting-edge technology with the expertise of passionate top industry professionals, ensuring excellence across its hire, service, and manufacturing operations.”
James Rose in the Electronics assembly area - 22live HQ
Spencer Beard, 22live Managing Director